logos
typography
colours
pattern
mock-ups
I’m excited to share the process behind one of my favorite projects—rebranding New York Bagels! 🥯✨ This brand embodies the bold, fresh, and homemade flavors of authentic New York bagels, served with a side of classic charm. For the design, I wanted to capture the essence of New York nostalgia while adding a playful and inviting vibe. The character design and typography bring together tradition and modernity, celebrating the original bagel taste that everyone craves.